Social Media and Relationships

Amanda Cavanagh the Social Media Maven

When watching the KLM Airlines video it is apparent that the company is truly reaching out to their customers in a genuine way. It seems to make a huge difference, and I wish more companies would adopt this customer first attitude. I have reached out to many companies through Twitter and have been ignored time and again. I know that it is hard to respond to everything, but ignoring people is not the way to build a following or an audience.

I truly think that when it comes to building relationships, trust is important as well as consistency and engagement. Ensuring that you are connecting consistently with people so that they can rely on you is a key way to become an influencer. For me, personally, I have tried to post content, whether it is my own or not that I think is relevant or interesting in order to show…

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